Leadwriting Practice Exercise

 

 

Write one lead for each of the following.

 

Lead #1

Who: The Pentagon

What: Rejected a congressional report urging it to suspend its controversial anthrax vaccine program.

When: yesterday          Where: Washington, D.C.

Why: " `It's very important that we use the existing and available, safe and effective vaccine to give

 our troops that go in harm's way the protection that they deserve,'' Marine Corps Maj. Gen.

 Randy West told a Pentagon news conference.

1) Anthrax is the deadly biological agent that defense officials believe poses a threat to tens of thousands of U.S. troops stationed in the Middle East and South Korea.

2) A House subcommittee had asked the Pentagon to suspend the vaccination program on grounds that some military members do not trust the Pentagon's medical information.

3) In a report released Thursday, the House Government Reform national security subcommittee said the anthrax vaccine does provide a degree of protection to those who receive it.

4) The Pentagon says it is searching for an improved vaccine but may not get one for years.

5) So far more than 400,000 troops have been given approximately 1.5 million shots.

 

Lead #2

Who: A study

What: Said that 300,000 to 400,000 United States children are victims of the sex trade each year

When: Yesterday
Where:
in Washington, D.C.

Why: The researchers perceived a need for such a study

Additional Details:

1) Their 3-year, $400,000 study is based on research in 17 cities. The work includes interviews with 200 child victims, most already in the legal system, and more than 800 state, federal and local officials.

2) There are 72 million children age 17 or younger in the USA. That works out to 1 in every 100 involved in the sex trade.

3) The largest group, about 122,000, is made up of children who have run away from home and turned to prostitution or pornography to get money for food or drugs.

4) The second-largest group, about 73,000, is made up of children who live at home and are used by family or friends in exchange for money, food, drugs or other enticements.

5) The third-largest group, about 52,000, is made up of ''throwaway'' children who have been abandoned by parents or guardians and turned to the sex trade to survive.

 

Lead #3

Who: Qwest Communications International

What: Said it was cutting 4,000 jobs, or 6 percent of its work force, and lowered its financial forecast for the fiscal year

When: Yesterday
Where:
in Denver, Colorado

Why: Because of deteriorating economic conditions

Additional Details:

1) The Denver-based telecommunications company said it expected revenue of approximately $20.5 billion this year and earnings of about $8 billion.

2) The company previously expected this year’s revenues to be in the range of $21.3 billion to $21.5 billion, with cash flow in the range of $8.5 billion to $8.6 billion.

3) For next year, Qwest expects revenue growth in the high single digits and EBITDA growth to be slightly better than revenue growth.

4) Qwest plans to cut its work force by 4,000 jobs, from 66,000 to 62,000 employees, by the end of the first quarter of next year.

 

Lead #4

Who: The District of Columbia

What: Is paying 1.8 million yearly for 8,900 phone numbers the government doesn't use.

When: N/A    

Where: Washington, D.C.                  

Why: Good question

1) The information is according to a new report by the D.C. inspector general.

2) The lines either are not being used or were somehow assigned to users outside city government, including a liquor store and a military base

3) “I've seen it all," said Inspector General E. Barrett Prettyman Jr., who has spent 13 months tracking down waste and fraud in the city government. "But I was surprised and chagrined at this one. It is a complete and total waste."